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MILLS GROUP APPOINTS FORE PARTNERSHIP AS NEWS CATEGORY MANAGERS
Mills Group, owners of 85 Supermarkets, C Stores and Newsagents has appointed the Fore Partnership to manage a strategic project to grow its Newspaper and Magazine category.
News is an important category in Mills overall strategy of building a strong Local Store concept. The project will concentrate on both Casual and Home News Delivery sales with the objective of growing total news sales across the group and increasing Mills market share.
Quote from Nigel Mills, Managing Director
"I have known Collin Mullins for nearly 20 years and do not know of anybody else who is as passionate about the Newspaper and Magazine Industry. As a result Mills Group looks forward to seeing significant sales growth for this category in our supermarkets, convenience and CTN stores over the coming years".
New Store Acquisition February 2010
Mills group have just acquired 3 new sites already this year, by snapping up 2 ex Sommerfields and 1 ex Co-oP
Mills take over Saturday 30th January and we re-launch on 2nd February
South Lane
Huddersfield Road
Elland
West Yorkshire
HX5 0HQ
Mills take over Saturday 6th February and we re-launch on 9th February
119-123 Long Street
Atherstone
Warwickshire
CV9 1AB
Mills take over Saturday 13th February and we re-launch on 16th February
26 St Marys Green
Whckham
Tyne & Wear
NE16 4DN
If you wish to contact us regarding any press releases, please contact:
Amanda by email at the following address: amanda.whitlie@millsgroup.ltd.uk or in writing @ Mills House, 7-11 Earsdon Road, West Monkseaton, Whitley Bay, NE25 9SX.
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